Asda has increased its hourly rate for store-based workers from today, (July 5) following a previous rise in April. On April 1, the supermarket chain boosted the hourly rate for workers outside the M25 from £12.60 to £12.71.
Those working inside the M25 saw hourly pay jump from £13.82 to £13.93. The increases were the first part of a two-step pay uplift, with the second increase coming into effect from today. The hourly rate has now increased to £13.10 for those outside the M25, and to £14.35 for those working within it. Asda, which has more than 1,000 stores across the country, said at the time of the phased increase announcement that it would result in 110,000 hourly‑paid retail colleagues receiving a 4% above‑inflation pay rise.
The pay reward represented an £80million investment, the chain said.
James Goodman, chief people officer, Asda, said at the time: “I’m pleased we’ve been able to give them an above‑inflation pay award and invest in this way. I’d also like to thank them for their continued hard work and commitment to making Asda better every day.”
Asda is among a number of other supermarkets that announced increases to the hourly rate for shop floor workers to retain and attract staff, as cost-of-living pressures continue to hit British households.
For example, Sainsbury’s brought in an above-inflation pay increase of 5% for hourly paid workers from March, with hourly pay rising to £13.23 per hour nationally, whilst in London it rose to £14.54 per hour.
In London, entry-level store workers saw their pay upped to £14.80 per hour, while the hourly rate for experienced staff can rise up to £15.35.
The following month, Store Assistants working at Aldi’s UK branches also saw their pay boosted (to £13.50 per hour nationally, with those working inside in the M25 getting £14.88).
These pay rates rise to £14.47 and £15.20 respectively based on length of service. Others major chains improved pay included Lidl, Primark, Morrisons, Waitrose, and Tesco.