Jell-O cuts artificial dyes in new line as parents seek healthier snacks

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    Jell-O rolls out line with no artificial dyes, less sugar as parents seek healthier snacks

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Hallie Jackson NOW

Jell-O joins other major snack brands in cutting out artificial dyes and sugar in its new “Simply Jell-O” products, in line with a push from some parents and the White House urging food makers to stop using fake dyes. NBC News’ Vicky Nguyen reports.

Hallie Jackson NOW

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Hallie Jackson NOW

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