A recently passed ruling from chancellor Rachel Reeves and the Labour Government will see theme parks slash their prices this summer. It marks the start of a Great British Summer Savings scheme aimed at aiding families through the summer holidays. Cheaper pricing for theme parks, eateries, and cinemas are expected for July and August.
Those looking for discounted thrills at the theme park or even a traipse around safari parks to see creatures great and small are in luck as the scheme applies to several high-profile amusements across the UK.
Reeves said in an announcement earlier this week: “I know the cost of living is a number one concern for families, and it can be even harder over the summer holidays when kids want to do things and money is tight. So we’re making it that bit easier for families to make memories together and enjoy the little treats – while giving a boost to businesses across the UK.”
Reeves also told the BBC that she sympathised with the rising cost of the summer holidays and that parents often have to perform a “juggling act” to split their time between work and entertaining their children.
She added that the purpose of the temporary cut to VAT on family-related activities was to “help people make those precious memories during the summer holidays, but not having to fork out too much for it”.
Price cuts are set to affect children’s menu meals in restaurants, children’s and family tickets for cinemas, theatres, concerts, shows and exhibitions, as well as admission tickets to a range of attractions.
- Wiltshire Safari Park
- Alton Towers Resort
- Chessington World of Adventures Resort
- LEGOLAND Windsor Resort
- Thorpe Park
- West Midlands Safari Park
- Peppa Pig World
- Crealy Theme Park
- Gulliver’s Theme Park Resorts
- Camel Creek Family Adventure Park
- Paultons Park
- Butlin’s Bognor Regis
- Butlin’s Skegness
- Butlin’s Minehead
Further attractions are subject to discount too, with fairs, museums, zoos, soft play centres, circuses, adventure parks, nature reserves, wildlife parks and observation attractions all set to receive discount ticket prices for families.
A Butlin’s spokesperson said: “We’re pleased to support the Great British Summer Savings initiative by passing on the temporary VAT reduction where eligible. Families visiting our resorts will enjoy savings on Day Visits and children’s meals across a range of our dining venues during the campaign period.”